And just like that, another year has come and gone. Although it seems like we just started 2018 we’ve had an action-packed year to prove otherwise- from growing our team by three, to presenting at 10 NAFSA regionals, refreshing our featured school pages, and welcoming numerous new partners on board, we’ve certainly stayed busy. One constant throughout the entire year has been our dedication and enjoyment when it comes to working with leaders like you in the international education industry. Thank you for a wonderful year and we look forward to seeing you in 2019!
Happy Recruiting!
The InternationalStudent.com Team
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December Edition - Issue #26
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Improving Your Email Marketing Plan in 2019
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As you’re receiving a bevy of new leads from potential international students it’s imperative to have a communication plan in place for your aspiring students. InternationalStudent.com has compiled a quick guide on how to best implement your email marketing strategy. This free tool offers insight on best practices like response time, mobile considerations, frequency of contact, and messaging. Tips both large and small are available, including how to potentially increase your engagement success rate by 33%. If this guide would be useful to you, just let us know and we’ll be happy to send it over via email, of course!
If you would like our help implementing more email communications with potential students in the new year, get details on our email lead nurturing add-on.
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A Warm Welcome to California State Monterey Bay
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We are delighted to welcome California State University Monterey Bay (CSUMB) as a new partner. CSUMB has one of the most diverse student bodies in the United States. As a result, the University has a major focus on assisting international students with a smooth application and academic transition process. They look forward to adding more students from different parts of the world to the CSUMB family through InternationalStudent.com leads. Welcome CSUMB!
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Client Tip: Dropbox it Like it's Hot
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Monika Wojciechowski of CUNY College in Staten Island highly recommends the use of Dropbox for transferring large amounts of information and content to InternationalStudent.com. She’s made file sharing simple by uploading PDFs, e-brochures, high resolution logos, pictures, and videos through the Dropbox service. This method streamlines the process of content sharing so that we’re able to quickly update her school profile and marketing plan when needed. Additionally, dropbox is a useful tool to store all marketing materials in one place and when needed to refer back to previously used items.
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2018 International Educations Predictions: Revisited
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As you may have seen in the past, we love to close out each year with our annual International Education Predictions. In the beginning of each year we make cognitive guesses, based upon current research and trends, on what the realm of international education will look like, and by December we see just how well those estimations fared. How did we do this year? Not too shabby. Take a look for yourself.
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- AIEA: Jan. 20 - 23, San Francisco, California
- GAIE: Jan. 30 - Feb 1, Savannah, Georgia
- FAIE: Feb. 21 - 22, Miami, Florida
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